Build a long term relationship and assist as many qualified people as possible to achieve their desired outcome.
List building is the activity of choice in the Internet Marketing community because a list is just one of two true assets for an Internet Marketer.
The email list is the traffic asset of the business with an asset value which people are willing to pay good money for when buying a business. List Building and the process of communicating and marketing to that email list is undoubtedly the most important activity that you can do in the world of Internet Marketing.
The other asset with a true financial value in an Internet business is a blog. I discuss much more about this in the Blogging section.
This is because a list of subscribers which you consistently provide value to eventually becomes a list of customers which can be considered as your own highly qualified traffic source.
Email list marketing rewards you financially for the value that you provide to your opt in email list. The people on your list are looking for solutions to their problems which they believe, at some level, you can solve. In email marketing, you should see yourself as a trusted advisor of the member’s of your email subscriber list. This means that you should address the people on your list as if you were talking to them face to face on a one to one basis.
Of course, since you’re communicating with many people at once in your email communications, it’s challenging to write in such a way where people feel as though you’re speaking directly with them.
Why People Want Email Marketing
As a case in point, members of our subscriber list are people that typically want to break free from the shackles of employment and earn a solid income using an online business as the vehicle. They desire a business that operates for them even while they’re not working, so they can live their desired lifestyle.
We help our customers with mindset and strategic solutions which help them make money with their own online business.
There is even a substantial amount of subscribers on our list that don’t even have an active interest in online business but enjoy and benefit from the mindset articles shared on the blog. They put these to use in their own business, whether that’s network marketing, property investments or more traditional offline business so they can improve their own results.
I hope you understand the value in list building and know why it can benefit your business in the long run.
To Your List Building Success,
The Profit Share